The New York pop provocateur Lady Gaga will be showcasing her talents at the Grammy’s next month. In the categories of album, record and song. Rarely does a young star shine so bright– but it helps when she is bejeweled head to toe in sequins.

The 23-year-old is know for her elaborate costumes, and heavily themed concerts. Her nomination for the album “The Fame,” a concept piece about celebrity thats intermittently engaging. The songwriting is as friendly as Britney and as cheeky as Shakira, What she does well is savvy nightclub-friendly productions that remain true to pop conventions. Another interesting point is the process that drives her creativity. Considering much of the attention lavished on her is provoked– a marketing tool for her music and fashion.